Google Buzz

February 12th, 2010

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Venture Beat discusses how Google scrambles to fix some of the privacy concernes raised by gmailers regarding the deployment of Buzz.

To be honest, Facebook’s approach has been one of get the product out there and then tweak it.  And while traditionally this has been frowned upon, for them it works.

This might actually be a shift in how we practice business and develop and deploy products.  You can actually learn more, faster by having folks work with it and tear it apart than by having your internal brain trust figure everything out before the release and then having a flopped product cause the brain trust got things wrong.

One point of caution might be that this approach might only work with behemoth brands like Facebook or Google, though. Regardless, the approach is agressive and clever in my opinion.

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